An Open Letter

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(734) 238-3365

Dear Friends, Partners, and Customers of Find Live Theatre:                        

We hope you, your families, and your friends remain safe and healthy during these unprecedented community health challenges. 

As we continue to steer through these exceptionally perplexing times, we are reminded of the countless, dedicated healthcare staffers and scientists who continue to work tirelessly against the invisible enemy.  We are deeply grateful to those who endeavor to heal, protect, and support us by placing themselves in danger every day – Thank you!

COVID-19 vs. Live Theatre

While everyone is uniquely affected by the coronavirus pandemic, these are profoundly difficult times for our Michigan-based theatre community.  Unfortunately, our beloved live theatre venues and dedicated theatre-makers continue to face substantial hardship and uncertainty.

Therefore, it is not enough to acknowledge the considerable resolve necessary to cancel individual performances or an entire production season.  While extremely difficult, it is the significant uncertainty of not knowing when our theatre activities will resume, or what theatre will look like when life returns to normal that invokes feelings of despair and hopelessness.

While our current performance activities and facilities remain dormant, please know that you are not alone.  Your friends at Find Live Theatre are with you, shoulder-to-shoulder, together on our common journey during this immense struggle.

At Find Live Theatre, we are focused to do our part in support of Michigan theatre everywhere.  To strengthen our commitment, we chose to capitalize on our unwanted hiatus by developing a plan to improve our website and social media platforms. But first, for those who have not engaged with us previously, you may wonder: “What is Find Live Theatre”?

We Are Small Business Owners and Theatre-makers too…

In 2017, we established Find Live Theatre as a family-owned and operated theatre promotion company, and we genuinely love what we do. To demonstrate our respect and admiration for you as theatre-makers, we are determined to provide the finest online and social media platforms in support of all Michigan-based theatres, and your productions.  But as a family, Find Live Theatre represents only a segment of our passion for theatre.

Aside from our small business, our family’s involvement in local theatre is significant, and our shared experiences are worth noting.  From scenic design, stagehand work and theatre advertising, our family also serves as actors, producers, and audience members.  We have purchased performance rights and returned rented backdrops.  We have built entire stage sets and led set strikes.  We have held auditions and hosted cast parties, and much like you, theatre is what we do.  And exactly like you, we feel a tremendous loss because of this vicious virus and its’ aftermath.

So… what is next?

Since we built our small, online presence to serve you and your theatre pursuits, we are driven to keep Find Live Theatre viable, creative, and user-friendly… and patiently waiting for your return.  First, we continue to be fiscally responsible.  The net result is that we are here, open, and available.  We are determined to maintain our status as a reliable, virtual resource, so our financial obligations will continue to be met, and we will persevere together.

Next, we improved our website considerably, and expanded our purpose by providing the following enhancements:

  • We removed the fee required to exhibit your show / event posters / flyers for advertising.
  • We improved our Submission Form by expanding the area to accept Event Descriptions.
  • We added capabilities to display participant age requirements and event activity fees.
  • We provide our audience with listings of relevant “Acting Tips”.
  • We advertise virtual productions in response to current trends and audience preferences.

And our family is standing by, ready to serve and support you and your theatre-making pursuits, wherever they lead us.  

Waiting for our call to “Places,” signaling the start of our mutual Second Act…

We recognize that these are genuinely strange and unpredictable times.  But please know that Find Live Theatre is confident that you and your theatre family will emerge from this crisis more determined, grateful, and creative.

If you have any specific questions, content suggestions, survival stories or thoughts for inspiration, please reach-out and let us know.  In the meantime, we are here for you when the time is right.

With Respect and Gratitude, we humbly remain,

The Bennett Family / Find Live Theatre, LLC



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